Anybody who has known me longer than 30 minutes is more than likely aware of my borderline obsession with Instagram. In this entry, I’m going to take you through step-by-step details on how to create a decent Instagram post, using the photo above as an example.
The purpose of this blog post isn’t to show everybody ‘the best way’ to post a photo on Instagram, it’s just my approach. Also, this approach changes on a regular basis, it’s just where I’m at right now.
Hope you enjoy!
This step shouldn’t be overlooked. In the words of my Video Production Lecturer: You can’t polish a turd (in other words, good editing does not make up for bad original content).
Execution is key to taking great photos, and this might take more than one attempt. To get this photo, I literally took 28 other photos that I have now deleted. Composition, timing, lighting, external factors, (for example, someone else being in frame), all play a part in getting the right photo.
Don’t worry about taking your time to get the right photo. If you’re worried that you look like a tourist, you probably do already anyway, so embrace it.
Cropping is an important step in producing a decent photo, as you are literally determining what is worth showing the audience. Every pixel should add, not subtract to the overall picture. The current Instagram resolution is 632 x 632 pixels, so as long as your photo is bigger than this it won’t look pixelated.
I’m a sucker for the rule of thirds, so I try to incorporate this when possible. If you really want to see if your composition is ‘on point’, exit your editor and view the photo as a tab in the camera roll. If it doesn’t look quite right as a small icon, it’s definitely not right as a full sized picture.
Step 4: Adjust Brightness
Step 5: Adjust Shadows
Step 7: Fix your perspective
Step 8: Adjust Brightness (again)
9. Adjust Shadows (again)
10. Crop (again)
11. Post to Instagram